Sales & Marketing Professionals
Selling in the 1970s to 1980s, customers wanted better product features. In the 1990s to 2000s it was about relationships and value-add solutions. From the 2010s to 2030s customers are focusing on risk, simplicity and self-serve marketplaces. Websites and purchasing portals run on AI are assisting this trend.
The world is now in a VUCA economy: customers feel exposed to increased Volatility, Uncertainty, Complexity and Ambiguity. And so do salespeople.
Marketing and selling in this environment demands that customers see your offering as the one best suited to decrease their VUCA by providing focus, empathy, thought leadership and ideas for risk mitigation.
We show salespeople how to do this by being consistent in attitude, words and actions at each step of the marketing and sales process.
After coaching more than a million minutes of recorded sales calls, SalesLabs cracked the code on which skills are best suited to each step of the modern sales cycle. We created an empirical set of metrics for testing and building these skills with new and experienced salespeople.
We've built higher performance in salespeople across 50 countries, with multi-billion dollar results. We can train, coach and develop these in salespeople who want to improve their earning potential.
We can even clone your face, expressions and voice into a digital AI avatar, allowing the DigitalYou to be everywhere at once, filling your pipeline with meaningful phone or Zoom calls with prospects that qualify their interest, book meetings with the RealYou, or even close transactions on your behalf.
As selling changes with the advent of AI, SalesLabs will help you prosper from early adoption.
Resources for sales professionals
The challenges unique to your role
Read our short blog on the challenges we help B2B sales professionals manage today. We coach and train good salespeople to become great, and great salespeople to become legends. Look at the services we provide and decide if now is the right time in your career to have a chat with us. Any exploratory discussion is completely obligation-free. What are you waiting for?
Navigate the strategy and politics of complex sales
Are your buyers too focused on price and risk? Does it ever feel like they've already decided to buy from your competitors? Do prospects insist you sell to a restricted group of contacts instead of giving access to all the stakeholders? Do deals you thought were 'a sure thing' ever evaporate? Our Target Opportunity Selling™ masterclass solves all this. It's a research-based, systematic approach for winning strategic sales in a VUCA world, based on our bestselling book. This is the sales method of choice for elite salespeople in more than 40 countries.
When the economy goes down, the decisions go up
Would you like to create and win new sales opportunities with customers, without your competitors being invited to bid? Do you know how to present ideas in a way that dispels uncertainty and compels executive buyers to take action? Do you build trust and loyalty at the most senior levels of your key accounts, and leverage this to retain and grow their business? Our Selling to the C-Suite™ workshop shows how to do all this and more. It's the official masterclass of our bestselling book, which changed the game for sales professionals everywhere.
